I was skeptical at first (as I told CRN in this interview) but am feeling better about Microsoft’s choice on direction in their entry into the Mac vs. PC battle. When I saw the first commercial my wife an I both looked at each other and said “disappointing”. I then watched a 15 year old watch the commercial during the Panther’s game Sunday and he started laughing. This wasn’t his first time seeing the ad. I guess if Microsoft is going to spend $300 million I should have some faith that they did their market research. And that market research probably didn’t include the demographics of a 40 year old while male business owner and Microsoft partner. Of course I don’t get the humor in “The Office” either.
Enjoy the second ad below or tune in to Ghost Whisperer tonight for the second ad aired live.